But the whole thing is playful and ambiguous. 'Attention' finds Doja addressing her often-contentious relationship with fans and social media, as well as the controversies she went through leading up to the song's release. This is the Doja who can quote underground faves like Homeboy Sandman and Little Brother at the drop of a hat. The beat by Rogét Chahayed and Y2K has a drum loop that wouldn't sound out of place on Ultimate Breaks and Beats, and Doja lets the world see her inner hip-hop fan with some serious rapping - no mid or corny verses here. In the weeks leading up to the track's release, Doja called her earlier rapping attempts 'mid and corny' and referred to the music that broke her into the big time as 'mediocre pop.' So it only made sense that her big statement single would be exactly that - a statement.
'Attention' marked a new era for Doja Cat - one where she moved away from the pop sounds that made her famous, and into something harder and more aggressive.
